David Ferguson served as president of the Oracle Applications Users Group in 2010 and has more than 25 years of experience working as a business process manager with enterprise technologies and applications within customer service and sales operations. Here, he weighs in on how social CRM (social customer relationship management) is changing the game for salespeople.
Companies engaged in deploying CRM applications have in the past faced difficulties striking a balance between collecting data from and returning useful information to the sales team. Early attempts at automating the sales process resulted in a one-way feed; sales associates would gather and report data on customers to management with little in return. Consequently, the tools were not easily sold to the people doing the selling.
What is Oracle Insight Methodology? Before getting into it, you should know that Oracle Insight was created to be a global business strategy development practice to leverage skilled industry experts within Oracle in standards such as Supply Chain Operations Reference (SCOR) for supply chains and Information Technology Infrastructure Library (ITIL) for datacenters, and a proven methodology for identifying and answering IT strategy questions.
An Oracle Insight engagement can take from 3 to 6 months and follows a 4-step methodology that is customized for each individual client.
1. Industry perspective. Oracle Insight facilitates discussions with customer executives about the trends, best practices, challenges, and opportunities particular to the customer’s business. 2. Discovery. The Oracle Insightteam visits the customer site to study capabilities—in personnel, processes, and technology—that can be leveraged in an improved strategy. The team uses proprietary Oracle intellectual property and industry-specific frameworks in its assessments. Continue reading What is Oracle Insight methodology?
Oracle Identity Federation (OIF) is one of the core services of Oracle Access Management Suite Plus. OIF provides a complete, enterprise-level, carrier-grade solution for exchanging identity information securely between partners. With OIF, organizations can conduct business online with confidence, by providing to their business partners secure access to protected applications. OIF significantly reduces need to manage partner identities and lowers the cost of integrating with partners through standards-based federations.
Today the term big data draws a lot of attention, but behind the hype there’s a simple story. For decades, companies have been making business decisions based on transactional data stored in relational databases. Beyond that critical data, however, is a potential treasure trove of non-traditional, less structured data: weblogs, social media, email, sensors, and photographs that can be mined for useful information. Decreases in the cost of both storage and compute power have made it feasible to collect this data – which would have been thrown away only a few years ago. As a result, more and more companies are looking to include non-traditional yet potentially very valuable data with their traditional enterprise data in their business intelligence analysis.
To derive real business value from big data, you need the right tools to capture and organize a wide variety of data types from different sources, and to be able to easily analyze it within the context of all your enterprise data. Oracle offers the broadest and most integrated portfolio of products to help you acquire and organize these diverse data types and analyze them alongside your existing data to find new insights and capitalize
on hidden relationships.
Big data typically refers to the following types of data:
Traditional enterprise data – includes customer information from CRM systems, transactional ERP data, web store transactions, general ledger data.
Machine-generated /sensor data – includes Call Detail Records (“CDR”), weblogs, smart meters, manufacturing sensors, equipment logs (often referred to as digital exhaust), trading systems data.
Social data – includes customer feedback streams, micro-blogging sites like Twitter, social media platforms like Facebook
Big data Growth The McKinsey Global Institute estimates that data volume is growing 40% per year, and will grow 44x between 2009 and 2020.
The creation of data has always been part of the impact of information and communications technology. As the amount of data available for analysis continues to grow, the challenge is for organizations to find the technology that would give them the ability to disseminate, understand and ultimately benefit from the increasing volumes of data. Oracle has recently announced the release of what they consider a viable solution to handle the challenge of Big data. The Oracle Big Data Appliance consists of optimized hardware and several software products from Oracle Corporation .The Oracle Big Data Appliance in union with Oracle Exadata Database Machine and the Oracle Exalytics Business Intelligence Machine (Oracle Exalogic) is used for obtaining, consolidating and loading unstructured data into the Oracle Database 11g. The solution consists of an open source distribution of Apache Hadoop, Oracle NoSQL Database, Oracle Data Integrator with Application Adapter for Hadoop, Oracle Loader for Hadoop, an open source distribution of R, Oracle Linux, and Oracle Java Hotspot Virtual Machine.
Oracle announced the Oracle Big Data Appliance Mon, October 3 at Oracle OpenWorld 2011.
The cost and speed advantages of cloud computing are clear and compelling. But how do you actually move to cloud computing? To discover practical approaches to building your cloud foundation, join us for our four-part webcast series.
Cloud experts will share real-world best practices, reference architectures, detailed customer case studies, and more. You will learn how to transform your IT into a superior service provider with a strategy and roadmap for building, deploying, and managing your enterprise cloud.
Attend the webcast series to learn how to:
Build a state-of-the-art cloud architecture
Leverage your existing IT investments
Optimize your IT management processes
Whether you are considering a move to cloud computing or have already adopted a cloud model, the cloud computing webcast series offers you the insights you need to take full advantage of cloud computing. Continue reading Develop Your Strategy and Roadmap for Cloud Computing
Here you go, this is the list of all webcasts Oracle is presenting about cost of data storage, enterprise data storage and Oracle’s private cloud appliance:
Improve Database Capacity Management with Oracle Storage and Hybrid Columnar Compression
Dave Krenik, Storage Solution Specialist and Mark Mulligan, Exadata Pillar Specialist discuss how Oracle’s hybrid columnar compression (HCC) feature – which is now supported on Oracle’s Sun ZFS Storage Appliance and Pillar Axiom 600 – can help customers better manage the lifecycle of data using in-database archiving for OLTP databases and data warehouses. Using Hybrid Columnar Compression in these environments, customers can achieve 3x to 5x reductions in their storage footprints, energy usage and cost by replacing existing EMC and NetApp SAN and NAS storage with Oracle storage solutions. Continue reading 14 Best Enterprise Data Storage Webcasts
This self-study and classroom series covers the enterprise-ready framework, database and configuration management, provisioning and patching, and more.
Oracle Enterprise Manager Cloud Control 12c Self-Study training is aimed specifically at administrators who are familiar with the current releases of Enterprise Manager. It is designed to bring existing users up to speed on the new features of Oracle Enterprise Manager Cloud Control 12c
Oracle has played a leading role in enabling a more agile and efficient enterprise IT environment with pioneering work in the area of grid computing. As enterprises get ready to take advantage of the cloud computing paradigm, Oracle’s platform and enterprise data management technologies not only support but also enable that evolution. Oracle Enterprise Manager provides a very rich and scalable management framework providing a unified view of the enterprise cloud. Through Oracle University, students can benefit by learning about Oracle Enterprise Manager Cloud Control 12c which is Oracle’s flagship product to address the broad IT requirements for managing the entire Oracle environment.
This Oracle University Webcast takes you on a tour of the new Oracle Business Intelligence Enterprise Edition 11g (Oracle BI 11g) features.
Oracle’s latest version of its flagship business intelligence software – OBI EE 11g – introduces many new concepts and major enhancements. In this one-hour recorded seminar, we will take a tour of the most important viewpoints and learn about new features.