Data is the lifeblood of any business, and the ability to analyze and act on data is crucial for success. However, many businesses struggle with data challenges, such as data silos and fragmentation, which prevent a holistic and consistent view of the data; data complexity and diversity, which require multiple tools and skills to handle different types of data and analysis; data latency and inefficiency, which limit the speed and agility of data processing and delivery; data quality and governance, which affect the accuracy and reliability of data and analysis.
Oracle Business Intelligence (BI) offers a comprehensive and integrated platform that offers a full range of BI capabilities, such as:
- Data integration and management, which enable you to collect, transform, and store data from various sources, such as Oracle Database, Oracle Autonomous Data Warehouse, Oracle Fusion Applications, Oracle Essbase, and more. You can also use Oracle Data Integration Platform Cloud to automate and accelerate your data integration and ETL processes.
- Data analysis and visualization, which allow you to explore and understand your data using intuitive and interactive dashboards and reports. You can also use Oracle Analytics Cloud’s natural language processing and machine learning capabilities to ask questions and get answers in plain language, or to uncover hidden patterns and trends, and optimize your outcomes.
- Data reporting and dissemination, which enable you to share and communicate your data insights with your stakeholders and audiences. You can use Oracle BI Publisher to create and distribute pixel-perfect reports, or you can use Oracle BI Mobile to access and interact with your data on any device.
- Data security and governance, which ensure that your data is protected and controlled according to your business rules and policies. You can use Oracle BI Server to manage and optimize your data access and performance, and to enforce data security and access control. You can also use Oracle BI Enterprise Edition to monitor and audit your data usage and activities.

Oracle BI can help you transform your data into insights, and your insights into actions, and ultimately, improve your business performance and competitiveness. Oracle BI can help you:
- Gain a complete and consistent view of your data across your organization
- Leverage advanced analytics and machine learning to discover and act on new opportunities
- Enhance your user experience and productivity with self-service and mobile capabilities
- Reduce your costs and complexity with a cloud-based and fully managed platform
- Align your data strategy with your business strategy and objectives.
